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"Predictive analytics for customer repurchase: Interdisciplinary ..."

Ping Chou et al. (2022)

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DOI: 10.1016/J.EJOR.2021.04.021

access: closed

type: Journal Article

metadata version: 2021-10-05

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  - https://dblp.org/rec/journals/eor/ChouCCL22
Ping Chou, Howard Hao-Chun Chuang, Yen-Chun Chou, Ting-Peng Liang:
Predictive analytics for customer repurchase: Interdisciplinary integration of buy till you die modeling and machine learning. Eur. J. Oper. Res. 296(2): 635-651 (2022)

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