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"When and should streamers choose high-quality products? Effects of ..."
Shengyan Cheng, Qiang Guo, Chris K. Anderson (2025)
- Shengyan Cheng, Qiang Guo, Chris K. Anderson:
When and should streamers choose high-quality products? Effects of streamer types. Eur. J. Oper. Res. 327(3): 971-985 (2025)

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