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"Interaction of pricing, advertising and experience quality: A dynamic ..."
Jonathan P. Caulkins et al. (2017)
- Jonathan P. Caulkins, Gustav Feichtinger, Dieter Grass, Richard F. Hartl, Peter M. Kort, Andrea Seidl:
Interaction of pricing, advertising and experience quality: A dynamic analysis. Eur. J. Oper. Res. 256(3): 877-885 (2017)
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