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"How to create positive word of mouth (WOM) in the world of gaming? The ..."

Nilsah Cavdar Aksoy, Alev Kocak Alan, Ebru Tumer Kabadayi (2023)

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DOI: 10.1016/J.ENTCOM.2022.100541

access: closed

type: Journal Article

metadata version: 2023-03-12

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Nilsah Cavdar Aksoy, Alev Kocak Alan, Ebru Tumer Kabadayi:
How to create positive word of mouth (WOM) in the world of gaming? The social side of multiplayer games. Entertain. Comput. 45: 100541 (2023)

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