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"Empowering users to control ads and its effects on website stickiness."

Dominick Werner, Martin Adam, Alexander Benlian (2022)

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DOI: 10.1007/S12525-022-00576-6

access: open

type: Journal Article

metadata version: 2023-01-05

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  dblp key:
  - journals/electronicmarkets/WernerAB22
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  - https://dblp.org/rec/journals/electronicmarkets/WernerAB22
Dominick Werner, Martin Adam, Alexander Benlian:
Empowering users to control ads and its effects on website stickiness. Electron. Mark. 32(3): 1373-1397 (2022)

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