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"Enhancing online-to-offline specific customer loyalty in beauty industry."

Polly P. L. Leung et al. (2019)

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DOI: 10.1080/17517575.2018.1527042

access: closed

type: Journal Article

metadata version: 2022-06-13

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Polly P. L. Leung, Chun-Ho Wu, W. H. Ip, George T. S. Ho:
Enhancing online-to-offline specific customer loyalty in beauty industry. Enterp. Inf. Syst. 13(3): 352-375 (2019)

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