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"Optimal livestream selling strategy with buy-online-and-return-in-store."
Qingyun Xu et al. (2023)
- Qingyun Xu, Zhen Shao, Lin Zhang, Yi He:
Optimal livestream selling strategy with buy-online-and-return-in-store. Electron. Commer. Res. Appl. 61: 101307 (2023)
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