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"The effect of review content richness on product review helpfulness: The ..."

Yuqiu Wang, Eric W. T. Ngai, Kai Li (2023)

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DOI: 10.1016/J.ELERAP.2023.101290

access: closed

type: Journal Article

metadata version: 2024-01-13

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Yuqiu Wang, Eric W. T. Ngai, Kai Li:
The effect of review content richness on product review helpfulness: The moderating role of rating inconsistency. Electron. Commer. Res. Appl. 61: 101290 (2023)

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