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"Consumer engagement in an online brand community."
Francisco José Martínez-López et al. (2017)
- Francisco José Martínez-López, Rafael Anaya-Sánchez
, Sebastian Molinillo
, Rocío Aguilar-Illescas, Irene Esteban-Millat:
Consumer engagement in an online brand community. Electron. Commer. Res. Appl. 23: 24-37 (2017)
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