"Spatial CRM and location strategy: E-commerce solutions in the furniture ..."

Zuzanna Kostecka, Katarzyna Kopczewska (2023)

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DOI: 10.1016/J.ELERAP.2023.101308

access: open

type: Journal Article

metadata version: 2024-06-08

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Zuzanna Kostecka, Katarzyna Kopczewska:
Spatial CRM and location strategy: E-commerce solutions in the furniture industry. Case of IKEA pick-up points in Poland. Electron. Commer. Res. Appl. 62: 101308 (2023)

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