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"Informational and emotional appeals of cover image in crowdfunding ..."

Shiqin Chen et al. (2023)

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DOI: 10.1016/J.DSS.2023.113975

access: closed

type: Journal Article

metadata version: 2023-12-23

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Shiqin Chen, Hongwei Wang, Yulin Fang, Wei Wang:
Informational and emotional appeals of cover image in crowdfunding platforms and the moderating role of campaign outputs. Decis. Support Syst. 171: 113975 (2023)

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