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"The effects of response strategies and severity of failure on consumer ..."
Hsin Hsin Chang et al. (2015)
- Hsin Hsin Chang, Yao-Chuan Tsai, Kit Hong Wong, Jian Wei Wang, Fang Ju Cho:
The effects of response strategies and severity of failure on consumer attribution with regard to negative word-of-mouth. Decis. Support Syst. 71: 48-61 (2015)
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