"Dynamic Pricing and Advertising Decisions to Mitigate the Negative ..."

Arka Mukherjee, Satyaveer Singh Chauhan (2025)

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DOI: 10.1007/S13235-024-00591-6

access: closed

type: Journal Article

metadata version: 2025-03-19

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  - https://dblp.org/rec/journals/dga/MukherjeeC25
Arka Mukherjee, Satyaveer Singh Chauhan:
Dynamic Pricing and Advertising Decisions to Mitigate the Negative Spillover Effect of a Product Recall. Dyn. Games Appl. 15(1): 154-181 (2025)

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