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"Do Interruptions Pay Off? Effects of Interruptive Ads on Consumers ..."

Alessandro Acquisti, Sarah Spiekermann (2020)

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DOI: —

access: open

type: Informal or Other Publication

metadata version: 2022-10-02

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  - electronic edition @ arxiv.org (open access)
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  dblp key:
  - journals/corr/abs-2005-06834
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  persistent URL:
  - https://dblp.org/rec/journals/corr/abs-2005-06834
Alessandro Acquisti, Sarah Spiekermann:
Do Interruptions Pay Off? Effects of Interruptive Ads on Consumers Willingness to Pay. CoRR abs/2005.06834 (2020)

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