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"The quantitative and qualitative content analysis of marketing literature ..."

Sebastian Fass, Kevin Turner (2015)

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DOI: —

access: open

type: Informal or Other Publication

metadata version: 2018-08-13

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  - electronic edition @ arxiv.org (open access)
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  dblp key:
  - journals/corr/FassT15
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  persistent URL:
  - https://dblp.org/rec/journals/corr/FassT15
Sebastian Fass, Kevin Turner:
The quantitative and qualitative content analysis of marketing literature for innovative information systems: the Aldrich Archive. CoRR abs/1505.04401 (2015)

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