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"Testing Alternative Explanations for Exposure Effects in Media Campaigns."

Michael D. Slater, Kathleen J. Kelly (2002)

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DOI: 10.1177/0093650202029004001

access: closed

type: Journal Article

metadata version: 2020-08-27

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Michael D. Slater, Kathleen J. Kelly:
Testing Alternative Explanations for Exposure Effects in Media Campaigns. Commun. Res. 29(4): 367-389 (2002)

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