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"Cognitive predictors of consumers' intention to comply with social ..."

E. Vance Wilson, Adrienne Hall Phillips, Soussan Djamasbi (2015)

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DOI: 10.1016/J.CHB.2015.06.014

access: closed

type: Journal Article

metadata version: 2020-02-18

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E. Vance Wilson, Adrienne Hall Phillips, Soussan Djamasbi:
Cognitive predictors of consumers' intention to comply with social marketing email appeals. Comput. Hum. Behav. 52: 307-314 (2015)

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