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"Customer relationship management mechanisms: A systematic review of the ..."

Zeynab Soltani, Nima Jafari Navimipour (2016)

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DOI: 10.1016/J.CHB.2016.03.008

access: closed

type: Journal Article

metadata version: 2021-10-14

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Zeynab Soltani, Nima Jafari Navimipour:
Customer relationship management mechanisms: A systematic review of the state of the art literature and recommendations for future research. Comput. Hum. Behav. 61: 667-688 (2016)

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