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"The effects of the integration of external and internal communication ..."

Fabiënne Rauwers, Hilde A. M. Voorveld, Peter C. Neijens (2016)

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DOI: 10.1016/J.CHB.2016.03.042

access: closed

type: Journal Article

metadata version: 2020-02-18

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Fabiënne Rauwers, Hilde A. M. Voorveld, Peter C. Neijens:
The effects of the integration of external and internal communication features in digital magazines on consumers' magazine attitude. Comput. Hum. Behav. 61: 454-462 (2016)

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