"The relationship between perceived e-service quality and brand equity: A ..."

Ta-Wei (Daniel) Kao, Winston T. Lin (2016)

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DOI: 10.1016/J.CHB.2015.12.006

access: closed

type: Journal Article

metadata version: 2020-02-18

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Ta-Wei (Daniel) Kao, Winston T. Lin:
The relationship between perceived e-service quality and brand equity: A simultaneous equations system approach. Comput. Hum. Behav. 57: 208-218 (2016)

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