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"Effects of Ad Placement and Type on Consumer Responses to Podcast Ads."

Eric A. Ritter, Chang-Hoan Cho (2009)

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DOI: 10.1089/CPB.2009.0074

access: closed

type: Journal Article

metadata version: 2020-05-30

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  - https://dblp.org/rec/journals/cbsn/RitterC09
Eric A. Ritter, Chang-Hoan Cho:
Effects of Ad Placement and Type on Consumer Responses to Podcast Ads. Cyberpsychology Behav. Soc. Netw. 12(5): 533-537 (2009)

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