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"Encounters in an Online Brand Community: Development and Validation of a ..."
Pei-Ling Hsieh (2015)
- Pei-Ling Hsieh:
Encounters in an Online Brand Community: Development and Validation of a Metric for Value Co-Creation by Customers. Cyberpsychology Behav. Soc. Netw. 18(5): 286-295 (2015)
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