"The challenge of "customerization" in financial services."

Yoram (Jerry) Wind (2001)

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DOI: 10.1145/376134.376153

access: closed

type: Journal Article

metadata version: 2018-11-06

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Yoram (Jerry) Wind:
The challenge of "customerization" in financial services. Commun. ACM 44(6): 39-44 (2001)

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