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"A new way to diagnose the new product development process based on ..."
Janaina Mascarenhas Hornos da Costa et al. (2019)
- Janaina Mascarenhas Hornos da Costa
, Creusa Sayuri Tahara Amaral, Sânia da Costa Fernandes
, Henrique Rozenfeld
:
A new way to diagnose the new product development process based on recurring current reality trees. Bus. Process. Manag. J. 25(4): 667-687 (2019)
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