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"Enhancing Marketing Provision through Increased Online Safety That Imbues ..."

Yang-Im Lee, Peter R. J. Trim (2022)

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DOI: 10.3390/BDCC6030078

access: open

type: Journal Article

metadata version: 2022-10-07

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Yang-Im Lee, Peter R. J. Trim:
Enhancing Marketing Provision through Increased Online Safety That Imbues Consumer Confidence: Coupling AI and ML with the AIDA Model. Big Data Cogn. Comput. 6(3): 78 (2022)

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