"From Free to Fee: Psychological Ownership and Advertising Appeals in ..."

Bong-Goon Seo, Do-Hyung Park (2025)

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DOI: 10.1109/ACCESS.2025.3572311

access: open

type: Journal Article

metadata version: 2025-07-04

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Bong-Goon Seo, Do-Hyung Park:
From Free to Fee: Psychological Ownership and Advertising Appeals in Freemium Conversion. IEEE Access 13: 92008-92018 (2025)

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