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"On improving the engagement between viewers and TV commercials through ..."

Marco Furini, Roberta De Michele (2020)

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DOI: 10.1007/S00530-019-00625-9

access: closed

type: Journal Article

metadata version: 2020-09-06

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Marco Furini, Roberta De Michele:
On improving the engagement between viewers and TV commercials through gamification. Multim. Syst. 26(2): 107-123 (2020)

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