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"Customer Relationship Management Systems - Why Many Large Companies Do Not ..."

Maria Manuela Cruz-Cunha et al. (2010)

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DOI: 10.1007/978-3-642-16324-1_39

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-14

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  dblp key:
  - conf/wsks/CunhaVSB10
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  - https://dblp.org/rec/conf/wsks/CunhaVSB10
Maria Manuela Cruz-Cunha, João Varajão, Daniela Santana, Isabel Bentes:
Customer Relationship Management Systems - Why Many Large Companies Do Not Have Them? WSKS (2) 2010: 353-358

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