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""Refunds" or "Discounts"? Exploring the Compensation Framing Effect on ..."
Hongqing Sun, Dongjin He (2014)
- Hongqing Sun, Dongjin He:
"Refunds" or "Discounts"? Exploring the Compensation Framing Effect on Consumer's Perceived Fairness of Online Service Recovery. WHICEB 2014: 90
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