"Exploring the Different Roles of Service Quality, Satisfaction and ..."

Hongxiu Li, Yong Liu, Reima Suomi (2012)

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type: Conference or Workshop Paper

metadata version: 2018-02-24

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Hongxiu Li, Yong Liu, Reima Suomi:
Exploring the Different Roles of Service Quality, Satisfaction and Perceived Usefulness in Generating WOM in E-service Context. WHICEB 2012: 35

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