"Does an AI Streamer Have Feelings?The Influence of the Positive Emotions ..."

Yuanyue Feng, Xiaona Li, Rongkai Zhang (2022)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2023-06-19

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  - conf/whiceb/FengLZ22
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  - https://dblp.org/rec/conf/whiceb/FengLZ22
Yuanyue Feng, Xiaona Li, Rongkai Zhang:
Does an AI Streamer Have Feelings?The Influence of the Positive Emotions of AI Streamer on Consumers' Purchase Intention. WHICEB 2022: 31

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