"Understanding Customer Relationship Management (CRM) Technology Adoption ..."

ThuyUyen H. Nguyen, Michael Newby, Teresa S. Waring (2012)

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type: Conference or Workshop Paper

metadata version: 2016-11-30

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ThuyUyen H. Nguyen, Michael Newby, Teresa S. Waring:
Understanding Customer Relationship Management (CRM) Technology Adoption In SMEs: An Empirical Study In The USA. UKAIS 2012: 5

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