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"Chronological Analysis of the Electronic Word- of-Mouth effect of Four ..."
Hyunmi Baek et al. (2014)
- Hyunmi Baek, Sehwan Oh, Hee-Dong Yang, JoongHo Ahn:
Chronological Analysis of the Electronic Word- of-Mouth effect of Four Social Media channels on Movie Sales: Comparing Twitter, Yahoo!Movies, YouTube, and Blogs. PACIS 2014: 65
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