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"Consumer Choice Modelling in Product Line Pricing: Reservation Prices and ..."

Stefan Mayer, Jochen Gönsch (2011)

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DOI: 10.1007/978-3-642-29210-1_87

access: closed

type: Conference or Workshop Paper

metadata version: 2019-07-01

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Stefan Mayer, Jochen Gönsch:
Consumer Choice Modelling in Product Line Pricing: Reservation Prices and Discrete Choice Theory. OR 2011: 547-552

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