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"The relations between materialism, consumer decisions and advertising ..."

Dominika Maison, Dominika Adamczyk (2020)

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DOI: 10.1016/J.PROCS.2020.09.320

access: closed

type: Conference or Workshop Paper

metadata version: 2022-08-16

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Dominika Maison, Dominika Adamczyk:
The relations between materialism, consumer decisions and advertising perception. KES 2020: 2526-2535

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