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"Customer lifetime value modeling and its use for customer retention planning."

Saharon Rosset et al. (2002)

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DOI: 10.1145/775047.775097

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-06

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  dblp key:
  - conf/kdd/RossetNEVI02
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  - https://dblp.org/rec/conf/kdd/RossetNEVI02
Saharon Rosset, Einat Neumann, Uri Eick, Nurit Vatnik, Yizhak Idan:
Customer lifetime value modeling and its use for customer retention planning. KDD 2002: 332-340

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