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"Understanding the Atmospheric Cues Effects on Consumer Emotions: A Case ..."
Saliza Aksah et al. (2017)
- Saliza Aksah, Jamaliah Taslim, Maslina Abdul Aziz
, Paezah Hamzah, Norehan Abdul Manaf, Zan Azma Nasruddin:
Understanding the Atmospheric Cues Effects on Consumer Emotions: A Case Study on Lazada Malaysia. IVIC 2017: 423-432
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