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"How does Service Firm's Innovation Images affect Customer Participation? ..."

Pengfei Cheng, Sanbin Xie, Jingxuan Jiang (2021)

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DOI: 10.1145/3485190.3485223

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-23

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  dblp key:
  - conf/imms/ChengXJ21
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  - https://dblp.org/rec/conf/imms/ChengXJ21
Pengfei Cheng, Sanbin Xie, Jingxuan Jiang:
How does Service Firm's Innovation Images affect Customer Participation? The Mediating role of Customer-company Identification. IMMS 2021: 209-216

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