"Service Augmentation and Customer Satisfaction: An Analysis of Cell Phone ..."

Jiban Khuntia et al. (2012)

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type: Conference or Workshop Paper

metadata version: 2013-01-29

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Jiban Khuntia, Sunil Mithas, Ritu Agarwal, Prasanto K. Roy:
Service Augmentation and Customer Satisfaction: An Analysis of Cell Phone Services in Base-of-the-Pyramid Markets. ICIS 2012

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