"A Framework of Web Analytics - Deploying the Emergent Knowledge of ..."

Claudio Luis Cruz de Oliveira, Fernando José Barbin Laurindo (2011)

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type: Conference or Workshop Paper

metadata version: 2011-10-27

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Claudio Luis Cruz de Oliveira, Fernando José Barbin Laurindo:
A Framework of Web Analytics - Deploying the Emergent Knowledge of Customers to Leverage Competitive Advantage. ICE-B 2011: 125-130

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