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"STUDY OF ONLINE SHOPPING BEHAVIOR DIFFERENCES BETWEEN GOAL-DIRECTED SEARCH ..."

Chi-Hsuan Fan, Tseng-Ping Chiu (2022)

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DOI: 10.1145/3537693.3537717

access: closed

type: Conference or Workshop Paper

metadata version: 2023-07-25

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  dblp key:
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Chi-Hsuan Fan, Tseng-Ping Chiu:
STUDY OF ONLINE SHOPPING BEHAVIOR DIFFERENCES BETWEEN GOAL-DIRECTED SEARCH AND EXPLORATORY BROWSING IN INTERMEDIATE CHOICE LIST ON E-COMMERCE: How do people shop with purpose and without purpose in E-commerce and what role ICL be in the online shopping process. ICEEG 2022: 156-162

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