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"The Role of Social Networks in Online Marketing and Measurement of Their ..."

Hana Mohelska, Marcela Sokolova (2018)

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DOI: 10.1007/978-3-030-02131-3_2

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-02

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Hana Mohelska, Marcela Sokolova:
The Role of Social Networks in Online Marketing and Measurement of Their Effectiveness - The Case Study. I3E 2018: 13-20

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