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"The Length of the Product Generation Life Cycle as a Moderator of ..."
Frances T. J. M. Fortuin, S. W. F. Omta (2007)
- Frances T. J. M. Fortuin, S. W. F. Omta:
The Length of the Product Generation Life Cycle as a Moderator of Innovation Strategy: A Comparative Cross-Industry Study of Ten Leading Technology-Based Companies. HICSS 2007: 229
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