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BibTeX record conf/hicss/CenyingC15
@inproceedings{DBLP:conf/hicss/CenyingC15, author = {Yang Cenying and Zhang Cheng}, editor = {Tung X. Bui and Ralph H. Sprague Jr.}, title = {Modeling Correlated Effect and Random Effect of Advertising and Word-of-Mouth on Product Diffusion}, booktitle = {48th Hawaii International Conference on System Sciences, {HICSS} 2015, Kauai, Hawaii, USA, January 5-8, 2015}, pages = {3374--3383}, publisher = {{IEEE} Computer Society}, year = {2015}, url = {https://doi.org/10.1109/HICSS.2015.407}, doi = {10.1109/HICSS.2015.407}, timestamp = {Wed, 16 Oct 2019 14:14:55 +0200}, biburl = {https://dblp.org/rec/conf/hicss/CenyingC15.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }

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