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"A Case Study of E-commerce Brand Evolution Based on OEM-ODM-OBM Path."

Zhipeng Chu, Mengxuan Zhou, Rumeng Zhang (2023)

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DOI: 10.1007/978-3-031-35921-7_16

access: closed

type: Conference or Workshop Paper

metadata version: 2023-07-13

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  dblp key:
  - conf/hci/ChuZZ23
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  - https://dblp.org/rec/conf/hci/ChuZZ23
Zhipeng Chu, Mengxuan Zhou, Rumeng Zhang:
A Case Study of E-commerce Brand Evolution Based on OEM-ODM-OBM Path. HCI (42) 2023: 243-252

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