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"An Analysis of the Key Factors Affecting the Success of a Re-Launched ..."

Philip Alford, Yanqing Duan, Jacqui Taylor (2014)

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DOI: 10.1007/978-3-319-03973-2_46

access: closed

type: Conference or Workshop Paper

metadata version: 2019-02-08

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Philip Alford, Yanqing Duan, Jacqui Taylor:
An Analysis of the Key Factors Affecting the Success of a Re-Launched Destination Marketing Website in the UK. ENTER 2014: 637-649

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