"Campaign Interactivity in Crowdfunding: In Search of a Silver Bullet to ..."

Zeynep Ozmen Tokcan, Goran Calic, Khaled Hassanein (2020)

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type: Conference or Workshop Paper

metadata version: 2020-06-10

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Zeynep Ozmen Tokcan, Goran Calic, Khaled Hassanein:
Campaign Interactivity in Crowdfunding: In Search of a Silver Bullet to Influence Receptiveness to Radically Innovative Products. ECIS 2020

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