"Going for the Online Customer - An Interpretive Case Study of ..."

Annakarin Nyberg, Ola Henfridsson (2001)

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type: Conference or Workshop Paper

metadata version: 2016-12-05

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Annakarin Nyberg, Ola Henfridsson:
Going for the Online Customer - An Interpretive Case Study of Internetworked Customer Reach in Online Entertainment. ECIS 2001: 330-338

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