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"Goodwill as a Part of Marketing Strategy in Construction Companies in the ..."
Radek Dohnal, Dana Linkeschová, Alena Tichá (2022)
- Radek Dohnal, Dana Linkeschová, Alena Tichá:
Goodwill as a Part of Marketing Strategy in Construction Companies in the Czech Republic. CENTERIS/ProjMAN/HCist 2022: 1893-1900
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