"From Economies of Scale towards Economies of Customer Interaction: Value ..."

Kathrin M. Möslein, Frank Thomas Piller (2002)

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type: Conference or Workshop Paper

metadata version: 2016-12-01

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Kathrin M. Möslein, Frank Thomas Piller:
From Economies of Scale towards Economies of Customer Interaction: Value Creation in Mass Customization Based Electronic Commerce. Bled eConference 2002: 21

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